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What is DMP and how can it help improve the effectiveness of your ad campaigns?


As the information space becomes more complex, businesses need new and more effective ways to communicate with their target audience digitally and new ways to find them in the digital space. DMP can help with this. What is a data management platform (DMP)? DMP ( Data Management Platform)  collects and organizes data from various open […]


Instagram: a brief history of 10 years.

Instagram celebrated its 10th anniversary in October! So, let’s look back and see how history began.   2010 October: first foto. Instagram’s co-founder Kevin Systrom uploaded the very first insta-pic – a photo of his golden retriever with caption “Test”. Today the total number of posts tagged #dog is 278 million. December: app of the […]


(Русский) Gartner Hype Cycle for Digital Marketing 2020: к каким направлениям и технологиям стоит присмотреться маркетологам

Sorry, this entry is only available in Russian.